pactential™
What does your packaging say about your brand?
What do you do that no one else can?
Through our pactential™ programme we help you embed packaging provenance and authenticity and ensure your packaging creates distinctive visual and sensorial brand assets.
We can further tailor support to provide consumer insight through our partnership with The Retail Institute and access a host of services and academic research to support decision making.
Services
- Insight
- Strategy
- Ideation
- Market safari
- Competitor research and horizon scanning
- Cutter guide creation
- Design and packaging refinement
- Pack copy guidance and checking service
- Nutritional and specification writing support
- Colour managed proofs
- Virtual and digital mockups
- Lab testing
- Supply chain and printer selection
- Brand and style guideline creation
- Press pass support
